Tatia Jordan

[Tatia Marie Jacobson Jordan]

Other Faculty

Last Updated: January 7, 2021

tatia.jacobsonjordan@uta.edu
www.tatiajordan.com

about me

Research Interests

Doctoral Research & Teaching
Advanced Business Communication, Graduate
Business Communication, Undergraduate
Composition & Rhetoric
Technical & Business Writing

Research Keywords

Marketing Communication, Career Preparation, Composition and Writing

Teaching Interests

Doctoral Research & Teaching
Advanced Business Communication, Graduate
Business Communication, Undergraduate
Composition & Rhetoric
Technical & Business Writing

Biography

I am the Director of Graduate Business Services in the college of business. Previously, an Assistant Professor of Marketing Instruction at the University of Texas in Arlington specializing in Business Communications, Technical and Business Writing, and Composition.

Education

- 2009 PhD in English
  Florida State University, 2009
- 2004 MA in English
  Georgia State University, 2004
- 2000 BS in Marketing
  Oral Roberts University, 2000

Licensure and Certifications

- 2020 Digital Marketing Certificate, Cornell University
- 2018 Peer Review of Teaching Certified Peer Observer, UTA Division of Faculty Affairs

Appointments

- Jan 2019 to Present Director, Graduate Studies
  College of Business , The University of Texas at Arlington (Arlington, TX, United States)
- Aug 2015 to Dec 2018 Assistant Professor of Marketing Instruction
  Marketing, University of Texas at Arlington (Arlington, TX, United States)

Memberships

- Nov 2019 to Present Phi Kappa Phi
  
  Academic Honor Society
- Jan 2018 to Present Marketing Management Association
- Jan 2018 to Jan 2019 Association of Marketing Theory & Practice
- Jan 2017 to June 2018 Association of Business Communication
  Member
- Jan 2007 to Dec 2011 Modern Language Association

Awards and Honors

- May 2019 2019 Community & Professional Faculty Leadership Award sponsored by Lockheed Martin/UTA
- Apr 2019 Veteran Appreciation Award sponsored by Military and Veteran Services
- May 2018 2018 Friends of the Division Award sponsored by UTA Student Affairs
- Nov 2017 Best Paper Award sponsored by Academy of Business Research
- May 2009 Outstanding Teaching Award sponsored by Florida State University

News Articles

- Feb 2019 The Shorthorn
  I was interviewed about COB efforts to enhance career development for our students.

Publications

2012

Book Chapter
The Laveau Folk Heroine: Contemporary Fiction Revises the Slave Narrative
Afterimages of Slavery: Essays on Appearances in Recent American Films, Literature, Television and Other Media
[Allen, MarleneD, Williams, Seretha D]. 110-124. Jefferson NC: "McFarland & Company ".

In Process

Journal Article
"Find me!" A search engine optimization project: Teaching students to create effective self-marketing strategies
[]. Journal of College Teaching and Learning. Submitted.

Journal Article
'Pity the readers': Classroom Strategies for Teaching Writing to Marketing Students
[Jacobson Jordan, TatiaMarie]. The Journal of Higher Education. Submitted.

2018

Conference Proceeding
Teaching Professionalism in the Marketing Classroom
[Jacobson Jordan, TatiaMarie]. "Association of Marketing Theory and Practice".
http://www.amtp.org/downloads/AMTP2018Sessions_for_Program_2018.pdf

Presentations

- October 2019
  Jacobson Jordan, TatiaMarie, "Digital Strategies: Teaching Self-Branding to Undergraduates", Academy of Business Research , San Antonio, Texas . (October 31, 2019).
- October 2019
  Jacobson Jordan, TatiaMarie, "Professional and Career Development in the College of Business", UTA, UTA . (October 4, 2019).
- March 2019
  Jacobson Jordan, TatiaMarie, "“’Find me!’ A Search Engine Optimization (SEO) Project for Self Marketing and Promotion.” ", Chicago, IL. (March 27, 2019).
- April 2018
  Jacobson Jordan, TatiaMarie, "“’Pity the reader’: Classroom Strategies for Teaching Writing to Marketing Students.” ", Marketing Management Association, Chicago, Illinois. (April 18, 2018).
- March 2018
  Jacobson Jordan, TatiaMarie, "" Teaching Professionalism in the Marketing Classroom ." ", Association of Marketing Theory and Practice, Ponte Vedra Beach, Florida. (March 14, 2018).
- November 2017
  Jacobson Jordan, TatiaMarie, ""The Age of 'Group Me' and 'Yelp': Peer Review in the Business Classroom.", Academy of Business Research, San Antonio, Texas . (November 2, 2017).

Courses

Service to the University

- Aug 2018 to Present Faculty
  
  Professional Learning Community
  Faculty for the new 1131 university course offered Fall 2018.
- Jan 2017 to Present Faculty Advisor
  
  Association of Latino Professionals for America
- Jan 2017 to Present Program Organizer
  
  Career Development Center Liaison
  I serve as the liaison between the Career Development Center and the College of Business. New programs that we are instituting include: Mock Interview Week, a Mentorship Program, Resume Workshops, and other types of career/professionalism events.
- Sept 2019 to Sept 2019 Guest Speaker
  
  ALPFA
  I spoke on SEO Marketing Strategies and LinkedIn to ALPFA in the COB.
- Aug 2017 to Aug 2019 Program Coordinator
  
  Business Communication Program Coordinator
  I manage the meetings and curriculum for 5 faculty members teaching 14+ business communications classes offered annually in UTA’s College of Business.
- May 2019 to May 2019 Guest Speaker
  
  Health Care Administration MS Program
  I spoke to the graduating HCAD cohort about how to prepare resumes and LinkedIn profiles for job marketing purposes.
- Aug 2018 to May 2019 Committee Chair
  
  Hiring Committee
  I was the chair for two clinical assistant professor searches in both 2018-2019.
- Aug 2015 to May 2019 Faculty Advisor
  
  Tri-Delta
  I am the on-campus advisor for Tri Delta sorority on UTA's campus.
- Apr 2019 to Apr 2019 Guest Speaker
  
  Study Abroad
  I spoke to the Study Abroad program on business and professional etiquette before their trip.
- Mar 2019 to Mar 2019 Program Organizer
  
  Lei Bai - Professional Speaker
  I organized a professional speaker and author, Lei Bai, to come to campus to speak about cross-cultural communication.
- Oct 2018 to Oct 2018 Program Organizer
  
  BB&T Leadership Institute
  I recruited BB&T to come to UTA in October 2018 to hold a two day seminar for our business students to obtain a BB&T leadership certificate.
- Aug 2017 to May 2018 Committee Chair
  
  Committee for Clinical Professor Search
  I chaired the committee to hire two clinical professors in both Fall 2017 and Spring 2018.
- Nov 2017 to Nov 2017 Guest Speaker
  
  Omega Delta Phi
  I was the guest speaker for an Omega Delta Phi event, where I discussed how to write a resume.
- Jan 2017 to Sept 2017 Facilitated Endowment
  
  Endowment Facilitator
  I facilitated a $250,000 endowment for the UTA College of business.
- Apr 2017 to Apr 2017 Guest Speaker
  
  Arlington Hall
  Arlington Hall RAs invited me to be a guest speaker on the topic of Dining Etiquette. I gave students a demonstration and then we ate a meal together to practice etiquette.

Service to the Profession

- Jan 2019 to Present
  (Classification: Basic or Discovery Scholarship)
  Conference-Related
  Marketing Management Association
  I am a conference paper reviewer for the MMA conference.
- 2020 to 2020
  (Classification: Basic or Discovery Scholarship)
  Reviewer, Conference Paper (Sandestin, FL, USA)
  Association of Marketing Theory and Practice
  I served as a paper reviewer for the AMTP, Spring 2020.

Faculty & Staff Resources

Tatia Jordan

[Tatia Marie Jacobson Jordan]

Research Interests

Research Interests

Research Keywords

Research Keywords

Teaching Interests

Teaching Interests

Biography

Biography

Education

Education

Licensure and Certifications

Licensure and Certifications

Appointments

Appointments

Memberships

Awards and Honors

News Articles

News Articles

Publications

Presentations

Courses

Service to the University

Service to the Profession